Character Counts

The CHARACTER COUNTS! approach to character education doesn't exclude anyone. That's why we base our programs and materials on six ethical values that everyone can agree on — values that are not political, religious, or culturally biased. Use the points below to help young people understand the Six Pillars, and use the mnemonic devices at right to help them remember.

For a more detailed discussion of the Six Pillars, consult our book, Making Ethical Decisions, reprinted in part here.

 

                             

                                                              

 

                                            Trustworthiness
Be honest • Don’t deceive, cheat or steal • Be reliable — do what you say you’ll do • Have the courage to do the right thing • Build a good reputation • Be loyal — stand by your family, friends and country

                                                   Respect
Treat others with respect; follow the Golden Rule • Be tolerant of differences • Use good manners, not bad language • Be considerate of the feelings of others • Don’t threaten, hit or hurt anyone • Deal peacefully with anger, insults and disagreements

                                            Responsibility
Do what you are supposed to do • Persevere: keep on trying! • Always do your best • Use self-control • Be self-disciplined • Think before you act — consider the consequences • Be accountable for your choices
 

                                             Fairness
Play by the rules • Take turns and share • Be open-minded; listen to others • Don’t take advantage of others • Don’t blame others carelessly
 

                                            Caring
Be kind • Be compassionate and show you care • Express gratitude • Forgive others • Help people in need
 

                                            Citizenship
Do your share to make your school and community better • Cooperate • Get involved in community affairs • Stay informed; vote • Be a good neighbor • Obey laws and rules • Respect authority • Protect the environment